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Helping writers WRITE, authors PUBLISH and introverts MARKET

Shawndra Holmberg started HYH (Hold Your Hand) when she helped a friend independently publish and market her first book. Her friend convinced her that she should do this for other writers in the Professional Organizing industry. One conversation became two. Two conversations became an idea. An idea became a passion, a passion to help writers write, authors publish, and introverts market.

Shawndra has written and published five books in her Small Steps series where she breaks complex concepts down into actionable steps for you to take. 

Shawndra considers herself a lousy tourist as she usually spends her vacations enjoying a good book (reading one or writing one) and drinking coffee on her lanai, deck, porch or sunroom.  That’s why she prefers to live and work in interesting locales.  She went to graduate school in Montana, worked on Johnston Island (~850 southwest of Hawai’i) for several years, spent a year at the South Pole, Antarctica, and then thawed out in Hawaii. She is currently enjoying the people and scenery of Western Pennsylvania as she organizes and coaches writers and others who are reaching for their dreams.


Shawndra is a natural teacher; confident, comfortable, calm, and knowledgable. Very knowledgable.


I recommend her hand-holding promotion services for any self-published author who doesn’t have the time or energy to research the never ending list of tasks associated with Kindle and Goodreads promotions, sales and deals. During each shared-computer-screen appointment she shares helpful and detailed information.

 Author of
From Hoarding to Hope

When it came to formatting, self-publishing, and marketing my book on KDP, I knew I wanted Shawndra to be the one to show me how. She is very experienced and supremely patient and encouraging. We also had a few laughs along the way!


She virtually held my hand and taught me the skills I will need next time to do it on my own. I’m already working on my next book, and it is comforting to know that if I run into trouble, or want to learn more, Shawndra will be there to help me again.

Author of
What's a Photo Without the Story?

Thank you Shawndra for your endless encouragement in every step of my book writing journey. You were so mindful in taking the time to acknowledge and celebrate each successful milestone no matter how small.


Your expertise in editing, formatting and the back end administration of navigating through the Amazon/Kindle realm was priceless to me. It was one less thing I had to worry about because I knew you had my back. Lastly, your gentle approach to coaching guided me to the finish line while still keeping true to my initial goals. 

Author of
Ask the Organizer

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